Seth Godin had a great post about how a focus on good ideas will always have more value than a focus on getting more fans or followers. Reconciling size versus engagement is something that I know a lot of brands and individuals struggle with online. We all want to be important. We all want to have a million followers. I struggle with this as well. Would I rather have 10 passionate people who digest everything and spr
Whether it’s a new product or service – the power of free goes a long way. Think about Sun Microsystem’s embracing of Open Source or VaynerMedia giving away all the assets and source code for a their custom FaceBook tab or bloggers like Seth Godin and Chris Brogan giving away actionable and inspiring info on their blogs every day. Think about HBO giving away the first episode (and soundtrack) for th
There was a really interesting and insightful video from Gary V. about how the explosion of social media has changed customer expectations. He talks about how brands & celebrities are embracing the same social networks that we are, and that there is also now an expectation of interaction buy the consumer. If I think a product sucks and I talk about it, I could rightly expect that someone at that company is at lea
I admit it. I don’t play fantasy football. But I’m curious as to why it’s 2010 and we still only get delayed and edited footage from the Olympics via NBC. Furthermore, why hasn’t the idea of Fantasy Olympic teams taken off? Could that be a key to increasing viewership, knowledge of more atheletes and engagement even before the games start? Here’s my lunchtime thoughts.
For Super Bowl Sunday I wanted to make something a little over the top and after reading CTK1′s post about Twitter and food posts, I thought I’d share with you how I made The Bacon Bomb. Read on… I used 1lb of ground pork, 1lb pulled pork, 1 lb of bacon, 1/2 onion, 1/2 bell pepper, garlic, balsamic vinegar, Frank’s Red Hot, Dinosaur BBQ sauce, black pepper, cinnamon