I’ve been a huge fan of Gary Vaynerchuk and WineLibrary TV for quite some time. If you haven’t checked out the ThunderShow, you simply must. Its become an almost daily routine for me and has really gotten me back into appreciating wine and wanting to learn more about it.
But, what I also love about Gary is that he really understands social media. I mean really gets it. Much more than I do. He understands that its not just about making things ‘go viral’, but its about connecting people, and solving problems.
He’s got a great post (embed below) talking about ego searching and how you should be on top of what peopel are saying about you across the blogosphere, and not be afraid to interact with them. Its a great way to get in touch with the opinions of both your fans and your critics and maybe solve some problems along the way.
