The Storytelling Bug

A couple of months ago I wrote a post about some of the reasons why some of my projects (and maybe yours) don’t come to fruition – why they don’t ship. At that time, I was working on a new project, which has just launched. Several months ago I began working with Geoff Storm and…

Give Us A Story

Chris Brogan had an interesting post the other day about how a health insurance company (Humana in Louisville, Kentucky) is taking steps to make its employees more health conscious – an effort to ‘walk the walk.’   Integrating things like pedometers which are tied to a digital fish bowl, and bike sharing programs are things that…