Today I’m continuing my chat with Erika Napoletano of Redhead Writing. Now we’re really talking business… Part III covers owning your brand as well as the agency / client relationship. She has some great advice for how to work with agencies and how build a great long-term relationship with clients.
Many thanks to the head Redhead for taking the time to speak with me. Get some context and show some love by checking out Erika’s blog, follower her on Twitter, or connect via Facebook.
I recently had the pleasure of getting to speak with Erika Napoletano - better known online as Redhead Writing. I first started reading her work about a year ago through the re-tweets of some people I followed on Twitter and found her writing style as well as her sense of humor to be both smart and hilarious. It’s also not for those who are afraid of colorful language…. For the uninitiated, Erika is best know for her blunt, unapologetic writing style. Whether she’s blogging about business (the bitch-slap), her obsession with cycling, or why she’s not going to follow you on Twitter, Erika is someone who has done an amazing job of building her own personal brand as well as her own business. She was nice enough to sit down with me to share her story so far and offer up some great tips to the rest of us who aspire to write, run a business, or just do good things for your clients.
I’ve condensed our 45 minute chat and distilled it down to into 3 parts (about 10 minutes each). In part I we’ll talk about Erika’s journey to becoming a full time blogger and writer. Part II will cover the fine art of the Guest Post - how you can use it to build your audience as well as how to make connections with other bloggers to expand your reach.
Part III will be posted tomorrow - we’ll get into owning your brand as well as the agency / client relationship.
Many thanks to the head Redhead for taking the time to speak with me. Get some context and show some love by checking out Erika’s blog, follower her on Twitter, or connect via Facebook.
Did you dig it so far? Would love your thoughts, so fire away in the comments. Part III will be posted tomorrow.
I need to start off by saying that my dad is one of most talented and creative people I know. From building boats (I’m currently in the middle of learning / building one myself) to houses, to furniture, he can pretty much engineer or reverse engineer anything. Most recently, he used a DIY kit to put together his first batter powered bike. I’ll let him explain.
I had a great time meeting new folks and re-connecting with friends at the first Utica Tweet Up held over the weekend at the Hotel Utica. I wish I could have stayed longer (had to play an acoustic gig that night at The Devereux) but am looking forward to the next one. Here are some of the folks I met as well as a quick chat I had with @AShort315 who organized the event.
Through sheer luck, I had the opportunity to chat with Hazel Grian and Simon Johnson - who were the creators of the Tweeture. I was amazed that this project was actually built as a context aware and location aware robot that could interact with whoever had possession of it at the time. I’ll let them explain it in much greater detail:
Hazel and Simon are looking for people who had interactions with the Tweeture at SXSW and are asking them to post their thoughts on the project to YouTube. I’ll have mine shortly.
